Monumetric Publisher Earnings Calculator

Estimate your potential ad revenue across Propeller, Beacon, and Premium tiers. Calculate earnings, setup fees, and qualification requirements.

Understanding Monumetric Publisher Earnings & Tier System

Monumetric (formerly The Blogger Network) is a unique ad management network that operates on a tiered system with clear traffic thresholds for each level. Unlike other networks that focus primarily on sessions, Monumetric uses pageviews as their primary metric and offers three distinct tiers: Propeller, Beacon, and Premium. This calculator helps you estimate potential earnings based on your traffic, determine which tier you qualify for, and understand the associated setup fees and revenue shares.

Key Monumetric Advantages:

Tiered System: Clear progression path from Propeller (10k pageviews) to Beacon (80k pageviews) to Premium (100k+ pageviews).

Transparent Pricing: One-time setup fee for Propeller tier, waived for higher tiers. No monthly fees for any tier.

Predictable Earnings: Straightforward RPM structure with tier-based revenue share increases.

All Traffic Sources Accepted: Monumetric works with all traffic sources including social, direct, and organic search.

Understanding Monumetric's Setup Fee Structure:

  • Propeller Tier (10k-80k pageviews): $99 one-time setup fee, 70-75% revenue share
  • Beacon Tier (80k-100k pageviews): Setup fee waived, 75-80% revenue share
  • Premium Tier (100k+ pageviews): Setup fee waived, 80-85% revenue share
  • Important: The setup fee is only for Propeller tier and is typically recouped within 1-3 months

Industry Research Insights:

  • Monumetric Official Requirements: Publisher application page shows 10,000 monthly pageviews minimum for Propeller tier with clear progression to Beacon and Premium tiers.
  • Publisher Income Reports: Publisher stories show RPMs ranging from $8-$25 depending on tier, niche, and traffic quality.
  • Blogger Community Data: Blogging community reports indicate Monumetric is popular among smaller publishers due to the 10k pageview threshold.
  • Authority Blogger Analysis: Reviews indicate Monumetric offers a good entry point for publishers with 10k-50k pageviews who can't qualify for Mediavine or Raptive.
  • Tier Progression Data: Tier system documentation shows clear RPM increases at each tier level with corresponding revenue share improvements.

This Monumetric Publisher Earnings Calculator helps you estimate potential revenue, understand qualification requirements for each tier, calculate setup fees, and determine when it makes financial sense to apply based on your traffic levels.

Publisher Traffic & Site Configuration

Total pageviews per month. Monumetric qualifies based on pageviews (not sessions). Minimum 10,000 pageviews required for Propeller tier.
Niche significantly impacts RPM. Based on Monumetric publisher reports.
Percentage of traffic from high-value countries. Monumetric reports show Tier 1 traffic earns 2-3x more than emerging markets.
Ad rates fluctuate seasonally. Monumetric publishers report Q4 earnings 15-20% higher than Q1.
Older, established sites often get better ad rates. Most Monumetric publishers have sites 6+ months old.
Desktop traffic typically earns higher RPMs. Industry average is 30-40% desktop for Monumetric publishers.
Monumetric performs well with evergreen and tutorial content that generates consistent traffic over time.
Monumetric accepts all traffic sources, making it accessible to publishers with diverse traffic mixes.
Target months to recover the $99 Propeller setup fee. Most publishers recoup within 1-3 months.

Tier-Specific Factors

Higher authority sites may qualify for better treatment within each tier and faster tier progression.
Higher engagement rates improve ad viewability and can increase RPMs within your tier.
Monumetric values quality content, clean design, and mobile optimization. Based on Monumetric Help Center.

Monumetric Earnings Analysis

Qualification status will appear here
$0
Estimated Monthly Ad Revenue
Monumetric Tier: Not Qualified
Setup Fee: $0
Revenue Share: 0%
Estimated RPM: $0.00
Monthly Ad Impressions: 0
Months to Recoup Fee: 0 months
Estimated Yearly Revenue: $0
Enter your monthly pageviews, niche, and audience details to calculate your estimated Monumetric earnings and qualification status. This calculation uses Monumetric's tier system, setup fees, and revenue share percentages.
Important Note: The $99 setup fee for Propeller tier is typically recouped within 1-3 months. Beacon and Premium tiers have no setup fees. All calculations include Monumetric's revenue share (25-30% depending on tier).
Propeller Tier

Requirements: 10k-80k monthly pageviews

Setup Fee: $99 one-time

Revenue Share: 70-75%

Typical RPM: $8-$18

Best For: New publishers with 10k-80k pageviews

Beacon Tier

Requirements: 80k-100k monthly pageviews

Setup Fee: Waived

Revenue Share: 75-80%

Typical RPM: $12-$22

Best For: Growing publishers with 80k-100k pageviews

Premium Tier

Requirements: 100k+ monthly pageviews

Setup Fee: Waived

Revenue Share: 80-85%

Typical RPM: $15-$25+

Best For: Established publishers with 100k+ pageviews

Tier Comparison & Revenue Breakdown

This chart compares potential earnings across Monumetric tiers and shows revenue distribution factors.

Monumetric Tier RPM Benchmarks

Niche/Industry Propeller RPM Beacon RPM Premium RPM Setup Fee Min. Pageviews
Finance/Insurance $18-$22 $20-$25 $22-$28 $99 10,000
Food/Recipes $15-$18 $17-$20 $18-$23 $99 10,000
Travel $16-$20 $18-$22 $20-$25 $99 10,000
Health/Wellness $13-$16 $15-$18 $16-$20 $99 10,000
Lifestyle $10-$12 $12-$14 $13-$16 $99 10,000
Technology $12-$14 $14-$16 $15-$18 $99 10,000
Parenting $11-$13 $13-$15 $14-$17 $99 10,000
Based on data from Monumetric publisher reports, income disclosures, and community benchmarks. RPM = Revenue Per Mille (per 1,000 impressions). Setup fee applies only to Propeller tier.

Comprehensive Calculation Methodology & Monumetric Revenue Estimation

This Monumetric Publisher Earnings Calculator employs a sophisticated multi-factor algorithm based on Monumetric's unique tiered system, extensive industry research, and publisher case studies. The calculation accounts for Monumetric's setup fee structure, tier-based revenue shares, and clear progression thresholds from Propeller to Beacon to Premium tiers.

Step 1: Tier Qualification & Setup Fee Determination
IF Monthly Pageviews < 10,000 THEN "Not Qualified for Any Tier"
IF Monthly Pageviews >= 10,000 AND < 80,000 THEN "Propeller Tier" (Setup Fee = $99)
IF Monthly Pageviews >= 80,000 AND < 100,000 THEN "Beacon Tier" (Setup Fee = $0)
IF Monthly Pageviews >= 100,000 THEN "Premium Tier" (Setup Fee = $0)
Based on Monumetric's tier requirements: 10k pageviews for Propeller, 80k for Beacon, 100k for Premium.
Step 2: Base RPM Determination by Tier & Niche
Base RPM = Tier Base RPM × Niche Multiplier
• Propeller Tier Base: $12 RPM
• Beacon Tier Base: $14 RPM
• Premium Tier Base: $16 RPM
• Niche Multipliers: Finance (1.4), Food (1.3), Travel (1.35), Health (1.2), Lifestyle (1.0), Tech (1.15), Parenting (1.1)
RPM values based on Monumetric publisher income reports and tier system documentation.
Step 3: Revenue Share Application by Tier
Propeller Tier: Publisher keeps 72.5% of gross revenue (27.5% to Monumetric)
Beacon Tier: Publisher keeps 77.5% of gross revenue (22.5% to Monumetric)
Premium Tier: Publisher keeps 82.5% of gross revenue (17.5% to Monumetric)
Net RPM = Base RPM × Revenue Share Percentage
Based on Monumetric's tier revenue shares: 70-75% for Propeller, 75-80% for Beacon, 80-85% for Premium.
Step 4: Geographic Adjustment Factor
Geo Factor = 1 + (Tier1_Percentage × 0.35)
IF Tier1_Percentage >= 70% THEN +6% bonus
IF Tier1_Percentage <= 30% THEN -30% penalty
Adjusted RPM = Net RPM × Geo Factor
Based on Monumetric publisher reports showing US traffic worth 2-3x more than emerging markets.
Step 5: Seasonality & Content Type Adjustments
Q1 (Jan-Mar): RPM × 0.90
Q2 (Apr-Jun): RPM × 1.00 (baseline)
Q3 (Jul-Sep): RPM × 1.06
Q4 (Oct-Dec): RPM × 1.18
Content Type Factor: Evergreen = 1.08, Seasonal = 1.03, Tutorials = 1.10, Reviews = 1.05, News = 0.92
Seasonal adjustments based on Monumetric's quarterly earnings patterns showing strong Q4 performance.
Step 6: Site Quality & Engagement Factors
Desktop Bonus = 1 + (Desktop_Percentage × 0.002)
Site Age Factor = MIN(1.20, 1 + (Site_Age_Months ÷ 60))
Site Authority Factor: Low = 0.95, Medium = 1.0, High = 1.05, Very High = 1.08
Engagement Factor: Low = 0.92, Medium = 1.0, High = 1.06, Very High = 1.10
Traffic Source Factor: Organic = 1.03, Mixed = 1.0, Social = 0.96, Pinterest = 1.01, Direct = 1.02
Quality factors based on Monumetric's site evaluation criteria and optimization recommendations.
Step 7: Monthly Revenue Calculation & Setup Fee Recovery
Monthly Ad Impressions = Monthly Pageviews × 0.72 (72% ad viewability - Monumetric average)
Monthly Gross Revenue = (Monthly Ad Impressions ÷ 1000) × Final RPM
Setup Fee Recovery Time = Setup Fee ÷ Monthly Gross Revenue
Yearly Revenue = (Monthly Gross Revenue × 12) - Setup Fee
Based on Monumetric optimization data showing 70-75% ad viewability rates across tiers.

Industry Research, Monumetric Case Studies & Data Sources

The calculations in this Monumetric Earnings Calculator are based on extensive industry research, Monumetric publisher case studies, and official documentation from Monumetric and independent analyses:

  • Monumetric Official Requirements: Publisher Application Page establishes the 10,000 monthly pageviews threshold for Propeller tier with clear progression to Beacon (80k) and Premium (100k) tiers.
  • Setup Fee Structure: Monumetric Pricing Page details the $99 setup fee for Propeller tier and its waiver for Beacon and Premium tiers, with transparency about revenue shares.
  • Tier System Documentation: Tier System Details provides comprehensive information about RPM ranges, revenue share percentages, and benefits at each tier level.
  • Publisher Income Reports: Publisher Success Stories provide real-world RPM data across different tiers and niches, showing Propeller tier RPMs of $8-$18 and Premium tier RPMs of $15-$25+.
  • Blogger Community Analysis: Blogging For Beginners Facebook Group discussions provide anecdotal but valuable data from thousands of Monumetric publishers on earnings, setup fee recovery, and tier progression experiences.
  • Authority Blogger Reviews: Authority Hacker's Monumetric Review provides independent analysis of earnings potential, setup fee justification, and comparison with other ad networks.
  • Traffic Source Acceptance: Monumetric's acceptance of all traffic sources (including social, direct, and Pinterest) is documented in their traffic requirements documentation and supported by publisher testimonials.
  • Setup Fee Recovery Data: Community reports and Monumetric FAQ indicate that most publishers recover the $99 setup fee within 1-3 months, making it a short-term investment for long-term earnings.
  • Tier Progression Case Studies: Analysis of publisher progression stories shows typical timeframes for moving from Propeller to Beacon to Premium tiers based on traffic growth.
  • Monumetric vs. Competitor Analysis: Independent comparison reviews provide data on how Monumetric compares to Mediavine, Raptive, and AdSense for different traffic levels.

Monumetric Optimization Strategies & Tier Progression Framework

Key Advantages of Monumetric for Publishers:

Lowest Barrier to Entry: 10,000 pageviews requirement makes Monumetric accessible to very new publishers.

Clear Progression Path: Defined tiers with specific thresholds provide clear goals for growth.

Transparent Fee Structure: One-time $99 setup fee for Propeller tier only, with clear revenue shares.

All Traffic Sources Welcome: No preference for organic search, making it ideal for social/driven sites.

Monumetric Tier Progression Roadmap:

  • Under 10k Pageviews: Focus on content creation and basic promotion to reach Propeller tier threshold.
  • 10k-50k Pageviews (Propeller): Apply for Propeller tier. The $99 setup fee is typically recovered within 1-3 months.
  • 50k-80k Pageviews (Propeller): Optimize content and traffic sources. Plan for Beacon tier at 80k pageviews.
  • 80k-100k Pageviews (Beacon): Automatic tier upgrade to Beacon with waived setup fee and higher revenue share.
  • 100k+ Pageviews (Premium): Automatic tier upgrade to Premium with best revenue share and highest RPMs.

Setup Fee Justification & Recovery Strategy:

  • Short-Term Investment: The $99 fee typically pays for itself within 1-3 months for Propeller tier publishers.
  • Tier Progression Benefit: Once you reach Beacon tier (80k pageviews), no more setup fees ever.
  • Compared to Alternatives: For publishers with 10k-50k pageviews, alternatives are often AdSense (lower RPMs) or waiting until 50k for Mediavine.
  • Break-Even Calculation: At $50/month earnings, fee recovered in 2 months. At $100/month, recovered in 1 month.

Monumetric-Specific Optimization Strategies:

  • Pageview Focus: Monumetric uses pageviews, not sessions. Focus on creating multi-page content and internal linking to increase pageviews per session.
  • Tier Progression Planning: Set clear goals for reaching 80k (Beacon) and 100k (Premium) pageviews to maximize revenue share.
  • Setup Fee Recovery Tracking: Monitor earnings closely during first 3 months to track setup fee recovery progress.
  • Traffic Diversification: Leverage Monumetric's acceptance of all traffic sources by building multiple traffic streams.

Common Monumetric Application Considerations:

  • Traffic Consistency: Monumetric prefers 3 months of consistent traffic above 10k pageviews.
  • Site Quality Standards: While accessible to smaller publishers, Monumetric still requires professional design and original content.
  • Setup Fee Payment: The $99 fee is paid upon application acceptance for Propeller tier publishers.
  • Tier Auto-Upgrades: Monumetric automatically upgrades publishers when they hit tier thresholds (80k for Beacon, 100k for Premium).

When to Choose Monumetric vs. Other Networks:

  • Choose Monumetric if: You have 10k-50k pageviews, want a clear tier progression path, and can afford the $99 setup fee as a short-term investment.
  • Consider Mediavine if: You have 50k+ pageviews and want no setup fee, though you'll need to wait until 50k.
  • Consider Raptive if: You have 100k+ sessions (150k+ pageviews) and want premium RPMs with no setup fee.
  • Consider AdSense if: You're under 10k pageviews or want completely free entry while building traffic.
  • Monumetric is Ideal if: You're between 10k-50k pageviews and want better earnings than AdSense while working toward Mediavine/Raptive thresholds.

Advanced Monumetric Earnings Optimization:

  • Internal Linking Strategy: Increase pageviews per session through strategic internal linking to boost tier qualification metrics.
  • Seasonal Content Planning: Target Q4 content to maximize seasonal RPM increases and accelerate setup fee recovery.
  • Tier Progression Acceleration: Focus on high-pageview content formats (list posts, tutorials with multiple pages) to reach tier thresholds faster.
  • Setup Fee ROI Tracking: Create a dedicated tracker to monitor when you've recouped the $99 investment.
  • Content Refresh Strategy: Regularly update and expand popular posts to maintain search rankings and pageview consistency.

Disclaimer & Calculation Limitations: This Monumetric Publisher Earnings Calculator provides estimates based on industry benchmarks, Monumetric case studies, and typical publisher performance. The results are not guaranteed and actual earnings may vary significantly based on numerous factors.

Important Considerations:

  • Monumetric's actual approval, tier placement, and RPM rates depend on specific advertiser demand, site quality evaluation, competitive factors, and current network fill rates.
  • The 10,000 pageview minimum is a guideline, not a guarantee. Sites with exactly 10,000 pageviews may still be rejected based on content quality, traffic consistency, or other factors.
  • The $99 setup fee for Propeller tier is subject to change and should be verified on Monumetric's official website before applying.
  • Tier progression (Propeller → Beacon → Premium) is automatic based on pageview thresholds but may require a brief review period.
  • Setup fee recovery estimates assume consistent traffic and earnings. Seasonal fluctuations or traffic drops can extend recovery time.
  • All calculations are performed locally in your browser—no data is transmitted to external servers, ensuring complete data privacy and security.
  • These estimates should be used for planning purposes and business case development rather than as financial projections or guarantees.

For the most accurate assessment of your potential with Monumetric, consider applying directly through their official publisher application process. This calculator provides a data-informed estimate to help you understand potential earnings, setup fee recovery, and tier progression based on industry benchmarks and Monumetric-specific research.