Why My Product Onboarding Flows Fail to Convert
there is a statistic that keeps product managers awake at night: the activation rate. It is a stubborn reality that anywhere from 40%
there is a statistic that keeps product managers awake at night: the activation rate. It is a stubborn reality that anywhere from 40%
Your product tour can prove how your software works, but it can’t prove why a buying committee should risk their budget on it. We explore the “Demo Cliff” and why features alone can’t sell to the C-Suite.
There is a war raging over who has better “hover states” in their product tours. At ROIpad, we believe you are fighting the wrong battle. Here is the critical difference between showing a product and closing a deal.