SaaS Metrics
AI Assistant Proliferation
Computer Industry
AI Synthesis & Market Narrative
The computer industry is witnessing Apple's continued market strength with competitive products like the MacBook Neo, while AI-powered productivity assistants, or 'Copilots,' are proliferating. This marks an evolution from earlier, simpler digital assistants.
Correlated Linguistic Patterns
["MacBook Neo Ad
Hinting How Exceptionally Well The Company\u2019s Most Affordable Notebook Is Selling"
"Clippy
Microsoft\u2019s hapless Office assistant
was retired 25 years ago today \u2014 its irritating spirit lives on in 100+ Copilots"]
Curiosity Velocity (60 Days)
WIKIPEDIA API
Tracing the intersection of media narratives and actual public search interest. Dashed line is 7-day SMA.
Driving Media Context
The Problem With AI: ‘Software Brain’
I'm not dumb enough to believe the genie can be put back in the bottle, but I'm also smart enough to know that we have no idea what we're doing.
How the Tech World Turned Evil
I. That Antichrist Nonsense, ExplainedTwenty-second-century historians tracing the ascent of American technocracy from quirky garage tinkerers grooving on th...
Tim Cook’s Impeccable Timing
Tim Cook had an extraordinary run — and impeccable timing, both in terms of when he became CEO, and when he is stepping down.
Apple Leaves Major Clue In Its Latest MacBook Neo Ad, Hinting How Exceptionally Well The Company’s Most Affordable Notebook Is Selling
The entire computer industry is sweating profusely over the existence of the MacBook Neo, because Apple’s competitors are well aware that they cannot materia...
Clippy, Microsoft’s hapless Office assistant, was retired 25 years ago today — its irritating spirit lives on in 100+ Copilots
Microsoft’s Clippy was put out to pasture a quarter century ago. This hapless, and some would add ‘irritating,’ productivity assistant would no longer be ena...
Framework founder says that ‘personal computing as we know it is dead’ — vows to keep building ‘computers that you can own at the deepest level’
Framework founder Nirav Patel said that the personal computing industry is facing a massive change as big companies are forcing it to move towards a subscrip...
50 years later, Apple still controls its destiny
Museum piece. Photo: Alejandro Linares Garcia, CC BY-SA 3.0. I am usually so focused on Apple’s present and future that I don’t spend a lot of time ruminatin...
'You’re holding it wrong': 11 iconic phrases that define Apple's last 50 years, from genius highs to embarrassing lows
From carefully crafted marketing lines to terms the company would probably rather forget, these phrases capture the impact, influence and missteps of Apple o...
Apple Turns 50: How a company 90 days from bankruptcy became worth $3.6 trillion
Apple Computer Company, founded 50 years ago, faced near collapse in 1997. Steve Jobs returned as interim CEO after being ousted years earlier. A crucial $40...
Apple at 50: Gonna be, gonna be golden
The author, slightly more than half of Apple’s lifetime ago.
A 50th anniversary is a good time to reflect on your relationships, and it seems lots of people ...